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MKTG 430 Marketing of ServicesStudy of marketing practices as applied to the service industry. Special emphasis is placed on the marketing concept and customer satisfaction in the service industry. Credit 3 hrs May not be repeated for additional credit Grade Mode Normal (A-F) Course Rotation Fall (in-person, occasionally online) Prerequisites - MKTG 360 Restriction by Major - Restriction by Class - Undergraduate standing Equivalent Course(s) - Course History - Change to class and major restriction 5/2023, effective Fall 2023; Change to major restriction 8/2016, effective Winter 2017 marketing, business
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