| |
Apr 30, 2026
|
|
|
|
|
2023-2024 Graduate Catalog This is not the most recent catalog version; be sure you are viewing the appropriate catalog year.
|
MKTG 665 Seminar in Consumer Behavior
A seminar designed to study theories and models of consumer behavior, with an emphasis on applications of theory to the development of marketing strategies.
Credit 3 hrs
Grade Mode Normal (A-F) Course Rotation Fall (evening or online)
Prerequisites - MKTG 510
Restriction by Major -
Restriction by Degree Type - Graduate standing
Equivalent Course(s) -
Course History -
Class-level restriction updated 11/2019; Course Rotation updated 10/2019; Course Rotation added 8/2014
Class listings and details page
|
|
