AMA 553 Marketing the Arts

Relates traditional marketing practices to arts administration and provides experience in applying marketing skills to the arts. The study of marketing in the arts and information relating to past market analysis; research and preparation of a specific market plan for an arts organization; presentation of the market plan.

Often cross-listed with AMA 453W

Credit 3 hrs May not be repeated for additional credit
Grade Mode Normal (A-F) Course Rotation Winter (online)

Prerequisites -
Restriction by Major -
Restriction by Degree Type - Masters

Equivalent Course(s) - AMA 453W, CTAR 553, CTAR 453W, CTAR 453
Course History -
New Course 4/2019, effective Fall 2019

Winter 2024 Course Sections

Fall 2023 Course Sections