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Dec 13, 2025
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2024-2025 Graduate Catalog [Archived] This is not the most recent catalog version; be sure you are viewing the appropriate catalog year.
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MKTG 510 Marketing Management
This course introduces students to the basic concepts, practices and analytical techniques of marketing. As such, it is designed to be comprehensive in scope, contemporary in outlook and managerial in orientation. It may include computerized-decision simulation and teamwork.
Credit 3 hrs
Grade Mode Normal (A-F) Course Rotation Fall (evening and online), Winter (evening or online), and Summer II (online)
Prerequisites -
Restriction by Major -
Restriction by Degree Type - Graduate standing
Equivalent Course(s) -
Course History -
Class-level restriction updated 11/2019; Course Rotation updated 10/2019; Course Rotation added 8/2014
Winter 2025 Course Sections
Summer 2025 Course Sections
Fall 2025 Course Sections
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