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Jan 29, 2026
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2022-2023 Undergraduate Catalog This is not the most recent catalog version; be sure you are viewing the appropriate catalog year.
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MKTG 261 Contemporary Selling
Introduction of the basic principles of personal selling, as used in profit and nonprofit organizations. Included are small case analyses, evaluation of sales presentations, and skill development using video recorded role-plays.
Credit 3 hrs May not be repeated for additional credit
Grade Mode Normal (A-F) Course Rotation Fall (day and evening), Winter (day and evening) and Summer I, II (day or evening)
Prerequisites -
Other Restrictions -
Restriction by Major -
Restriction by Class -
Keywords: marketing , business
Updates: Course Rotation added 8/2014
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