MKTG 460 Global Marketing

Global marketing and its role in the multinational corporation. Appraising international opportunities; product, price, promotion, and distribution policies; foreign marketing environments.

Credit 3 hrs May not be repeated for additional credit
Grade Mode Normal (A-F) Course Rotation Fall, Winter, and Summer (in-person, occasionally online)

Prerequisites - MKTG 360
Restriction by Major -
Restriction by Class - Undergraduate standing standing

Equivalent Course(s) -
Course History -
Change to class and major restrictions 5/2023, effective Fall 2023; Change to major restriction 8/2016, effective Winter 2017; Change to title and description 12/2015, effective Fall 2016

marketing, business, international

Winter 2025 Course Sections

Fall 2024 Course Sections