|
May 17, 2024
|
|
|
|
MKTG 530 - E-Commerce Essentials This course provides an overview of e-business. It explores managerial issues related to economics, marketing and logistics of business transactions in the networked economy. Topics include information technology, value creation and delivery, supply-chain management, electronic financial markets, digital storefronts, digital payments and the ethical/legal issues involving electronic commerce that are highlighted in case studies.
Credit 3 hrs May not be repeated for additional credit Grade Mode Normal (A-F) Course Rotation Winter (online)
Notes - Updates Course Rotation added 8/2014
Summer 2024 Course Sections
Fall 2024 Course Sections
Add to Portfolio (opens a new window)
|
|