May 17, 2024  
2018-2019 Graduate Catalog 
    
2018-2019 Graduate Catalog This is not the most recent catalog version; be sure you are viewing the appropriate catalog year.

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MKTG 581 - EuroMarketing


This course provides latest insights on the European Union as the largest developed single market in the world. It addresses the implications of directives governing the integration of European markets and the strategies that the American businesses should use to stay competitive in Europe.

Credit 3 hrs May not be repeated for additional credit
Grade Mode Normal (A-F)
Course Rotation Summer I (Traverse City)

Notes -
Updates Course Rotation added 8/2014


Summer 2024 Course Sections

Fall 2024 Course Sections




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