Jan 28, 2026  
2024-2025 Undergraduate Catalog [Archived] 
    
2024-2025 Undergraduate Catalog [Archived] This is not the most recent catalog version; be sure you are viewing the appropriate catalog year.

MKTG 360 Principles of Marketing


Marketplace exchanges; the relationship between marketing activities of the organization and the consumer.

Credit 3 hrs May not be repeated for additional credit
Grade Mode Normal (A-F) Course Rotation Fall (day, evening, and online), Winter (day, evening, and online), and Summer I/II (day, evening, and online)

Prerequisites -
Restriction by Major -
Restriction by Class - Sophomore, Junior, Senior, or Second Bachelors standing

Equivalent Course(s) -
Course History -
Change to major restrictions and class restriction 3/2020, effective Fall 2020; Change to major restriction 8/2016, effective Winter 2017

marketing , business  


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